External link
Every Moment Matters website
https://everymomentmatters.org.au/
Date last updated:
The government is now operating in accordance with the Guidance on Caretaker Conventions, pending the outcome of the 2025 federal election.
The Every Moment Matters campaign aims to raise awareness of the risks of alcohol consumption while pregnant, planning a pregnancy or breastfeeding. It highlights that every moment matters in pregnancy when it comes to drinking alcohol, starting from the moment a person starts trying to conceive.